Israel is in the midst of a battle for public opinion – waged primarily via the media. To ensure Israel is represented fairly and accurately HonestReporting monitors the media, exposes cases of bias, promotes balance, and effects change through education and action.

When media bias occurs, our worldwide base of subscribers takes action by contacting news agencies, drawing issues of bias to their attention, and requesting changes. Media outlets, correspondents, and editors are now held accountable for biased reporting and are becoming more aware of the need for factual, impartial and fair reporting. What is more, our subscribers make use of our communiques to bolster their own knowledge and understanding of the often complex issues.

The work of HonestReporting yields results. Since 2000, the organisation prompted hundreds of apologies, retractions, and revisions from news outlets. These efforts are changing the face of the media and reporting of Israel throughout the world.

Further, as an organisation dedicated to defending prejudice against Israel in the media, we aim to provide educational tools and resources to anyone wishing to advocate for Israel, in their response to media, in their dealings on campus or in the workplace, and in any other sphere where having credible, considered background material is of value.

Staffed by an experienced and dedicated team of professionals, HonestReporting UK is apolitical and unaffiliated with any political group or party either in Israel or Britain. We take no official stand on Israeli government policies but we do intend to challenge the media to accurately report the stories and to tackle bias where it occurs. We are a cross-communal organisation that is happy to work in partnership and cooperation with other like-minded bodies and individuals to further our goals. Our effectiveness is based on encouraging ordinary and extraordinary people like you to make a difference.

Why is the struggle for media fairness so important? The media sways public opinion, which directly affects foreign policy towards Israel and in turn the lives of her citizens. One person alone may not impact this struggle, but thousands united can!